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Jessie & James AW17

Gorgeous white cliffs and pebble beaches of the Birling Gap form the backdrop to Jessie & James look book this season where they've been having fun with our shoes...

exciting times ...
For a while now we've been working on something very exciting and finally it's time to share it with you...
 
When we started Chapter 2 we wanted to create the most beautiful shoes that we could. Something extra special and that meant no compromise. Our classic foundation with it's touch of attitude, combined with the most beautiful materials, leather sole, quality hand craftsmanship and luxury packaging. Going forwards our beautiful hand crafted shoes will form a DELUXE range: exclusive made to order styles where we push our unique creativity using the most luxury materials, but that's nothing new, right?
 
The exciting part is that alongside that we've created a new range which is more competitive in price and more accessible to those of you who have our shoes or boots on your wish lists. The style that you love from us won't change as we've re-worked our most favourite and iconic styles but the price will be approx 1/3 less than normal, with shoes starting under £100. The other exciting thing about our new collection is that we will be carrying a small stock of sizes. While our deluxe hand made shoes will remain exclusively made to order, this new collection will be ready and available. To achieve this we've made a few changes: different leathers, rubber sole and although the shoes will still be made in our own workshop not long ago we invested in a machine to help us make the shoes that little bit quicker and easier.
 
 
To explain: originally our plan was to make this new collection at a small factory in Spain, but having developed several samples unfortunately the factory we were working with closed overnight and we were forced to find another way. If we couldn't get someone to make our new collection we'd just have to make them ourselves. So we invested in machinery. To be honest with you it's the most expensive thing that we've ever bought by some distance. So, what does it do? The machine in question is a back part moulder and it's role is to speed up part of the making process. For those of you who aren't shoe folk the machine moulds the heel area including the internal stiffner which gives the heel it's shape and structure. By hand this process takes over half an hour if you're working at speed and to do this with the machine takes 3-5 mins and is much more consistent. Aside from that all you need to know is that Tom (the shoemaker) is very happy with his new toy and is super busy making shoes and boots :) 
 
The workshop is currently full steam ahead finishing everything ready to launch. Not long now... check out our AW17 look book "for we too are gypsies" for a preview of the good things to come..

 

 

AW17 sneak peek
Ahead of the launch of the new season here's a little sneak peek at the collection at our presentation in Paris. Can't wait to share more very soon... 
 
night at the museum
What could be more exciting than a night at the museum? a night sleeping with the dinosaurs at the Natural History Museum. Too exciting! Connor chose to sleep underneath a huge Ichthyosaur fossil and we spend the evening making dino t-shirts, learning about giant squids and a trail of the dinosaur skeletons by torch light. Not much sleep was had - too many snoring dads, one of them even sounded like roaring a dinosaur! The following morning I woke to find Connor cuddling his shoes ;) After breakfast we spent the day exploring the whole museum including Connor's favourite section: the birds - especially the owls.
  
Such a treat for a change to have some time just me and my eldest boy and doing something as super special as this. Highly recommended!
 
Workshop rennovation
We have been doing a few home improvements on the workshop recently to make it lighter, brighter, more efficient and dare I say it more organised. We've still got a way to go but it's looking so much better already! Look forward to share the finished result soon... 
 
Yorkshire Sculpture
I'm a Northern girl and I don't get chance to go home that much but when we do one of my favourite places to go with my boys is the Yorkshire Sculpture Park. This Easter was no exception. 
 
backstage SS17
Summer shoot in June on the beach. Sounds perfect right? except this is England, so true to form the weather decided to be overcast, grey and threatening rain all day. We found a secluded spot dotted with beach florals and vegetation amongst the stones and set up camp. A rail of great clothes, a series of mirrored cubes and the desire to create something interesting with our beautiful shoes. Below is a glimpse into what we got up to on the day.
  
With thanks to our friends at Motoreta, Tiny Cottons, Play is Work, Bobo Choses, Scandi Mini and House of Flora for lending us their awesome clothes and hats. xx

 

Margate & more

I started thinking about ideas for Spring Summer 17 on a trip to Margate where Tom and I spent a lot of time walking the coastline of chalk cliffs and sandy beaches. The beautiful white cliffs, the colour of the sea and the tranquility of being somewhere quiet and far from the hustle of city life. At the time we were considering a move outside London so our conversations revolved around a search for a better way of life for our family. In London we had been working hard, running at full pelt juggling all sorts of projects and yet only managing to keep our heads above water so I guess we were searching for a place to be able to breathe, to change the pace of life and to enjoy living.

“A time for reflection” feels apt not only for where our heads were at when we created the collection but also taking into account all the current goings on in the world at the moment.

Anyway, returning to some of the things that sparked ideas… back in Margate at the Turner contemporary an excellent exhibition by local artist Rose Wylie added to the thought process. The white figures in the painting “Pink Table Cloth” were an element I wanted to include in our styling and white was to become key in our seasonal colour palette.

Next in the mix was a re-visit to the first collection I ever worked on for Dries Van Noten which was inspired by a book by photographer Jackie Nickerson called FARM. If you haven’t ever seen a copy then do. It’s a beautiful collection of photographs of African farm workers. Along with incredible style the images have an overriding sense of calm and wide open space which was something I wanted to capture in our new campaign.

Last up is a postcard of a figure painted by Lowry. Coat, black hat and boots. So there you go, add in a few great leathers and hey presto! 

 

AW17 preview
Hello! We'll be previewing our Autumn Winter 17 collection at Playtime Paris from 28-30 January. I think it's going to be our most beautiful collection so far so please come and have a look: stand F28.
Look forward to see you there. xx
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